Regional rules
Configure regional privacy rules and opt-out signals
Apply the right consent or opt-out behaviour by visitor region without duplicating your preference workflow.
Model the rule, not just the banner
Configure regional behaviour around processing purposes and legal actions: EU-style opt-in, US advertising opt-out and sensitive-data consent are different decisions. The visible banner is only one part of the rule; tags, audiences and server-side destinations must receive the result.
Recognise supported universal opt-out signals
Where your organisation is required to honour a recognised universal opt-out mechanism, detect the signal and route it to the central preference service. Do not make the visitor repeat the same choice through a second form.
Decide and document how the signal interacts with a saved account preference. A later marketing action must not silently restore an opted-out state.
Test the full enforcement path
Run regional test profiles with and without the signal. Inspect the browser, tag manager, API events and downstream advertising destinations to confirm that each system receives and enforces the expected state.